Business Lessons

Speed is important, not just because it gets you out in front early, but also because it generates momentum for your project.

How to navigate the business world at speed

In the early days of the internet, success was all about first-mover advantage — and speed was a part of that thinking. In fact, that need for speed was the ge...
Despite the many important choices any CEO makes each day, it’s rare that they spend the time to actually reflect on the way they make decisions.

How to make decisions like a CEO

I like to think of myself as a founder and entrepreneur. But my job is also to be the CEO of Rakuten. And perhaps my greatest responsibility as CEO is to make ...
Rakuten CEO Mikitani makes a point of speaking directly to employees around the world, answering their questions and explaining the reasons behind major company decisions, a practice critical to generating – and maintaining – buy-in.

Getting your team on board

After the publication of her book on the language of global success, Harvard Business School professor Tsedal Neeley came to visit us at Rakuten Crimson House ...
The imaginary audience: The next time you find yourself in a difficult situation, try this exercise: Imagine you are an objective third party, watching the story play out on TV.

The imaginary audience in times of crisis

The next time you find yourself in a difficult situation, try this exercise: Imagine you are an objective third party, watching the story play out on TV. Sit...
Business-Do, is a detailed look at my guiding principles, offering specific instructions, stories, and techniques to help anyone realize dreams and achieve lasting success.

Business-Do: A Blueprint for Success

Business-Do by Hiroshi "Mickey" Mikitani is available now in eBook and from March 7 in hardcover. How can you realize your dreams? It takes more than passio...
Fans walk with soccer legend Thierry Henry after forming the world's largest FC Barcelona Jersey on July 22, 2017 in New York City to celebrate the kick-off of the team's US Tour.

New possibilities at Sun Valley and beyond

I was in New York City in July and was delighted to see people from all walks of life wearing FC Barcelona shirts bearing the Rakuten brand. With the launch of ...