People & Culture
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People & Culture
Community Empowerment Season: How Rakuten employees are creating social impact
Rakuten is committed to driving positive change in society by empowering local communities through employee action. One initiative at the forefront of this effort is Community Empowerment Season, a new program launched this year that has already made significant strides in supporting communities around Japan. Rakuten Today sat down with Akiyo Hosokawa of the Social Impact Group, who shared some in…
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“Little Rakuten World” on display at Family Day 2024
Rakuten employees, family and friends couldn’t wait to go into the office on a Saturday earlier this month when the company held its annual Rakuten Family Day 2024 event in Tokyo. Under the theme of “Little Rakuten World,” the event gave attendees a taste of Rakuten’s diverse ecosystem, employee clubs, sustainability initiatives, unique culture and more. Celebrating diversity, connecting cultures…
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The power of the past: How history informs better decision making
In the late 18th century, the Industrial Revolution, powered by the steam engine, transformed the British Isles, leading to the emergence of highly successful global companies that capitalized on the transformative technologies sweeping the country. Fast forward to today, and companies around the world are grappling with generative AI and its similarly groundbreaking potential. In these times of g…
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Men turn to sun umbrellas to beat the heat in 2024
Summer style in Japan has long been associated with suit-free “cool biz” attire or yukata-clad festivalgoers. But there’s a notable new trend popping up nationwide: men wielding sun umbrellas. Once predominantly an accessory for women, sun umbrellas, or parasols, are now soaring in popularity among men as a practical solution to Japan’s scorching summer heat. That’s according to Rakuten Ichi…
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Rakuten Group Inc. wins Silver Telly Award for “Rakuten Culture Experience” video
Ever wondered what makes Rakuten’s workplace culture so unique? Rakuten’s award-winning “Rakuten Culture Experience” video takes viewers behind the scenes to offer a glimpse into the personal and professional lives of its team members. This fresh perspective recently earned Rakuten Group a Silver Telly Award in the “Workplace Culture — Non-Broadcast” category. Announced on…
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Rakuten Pride shines bright in 2024
This year’s Pride celebrations were bigger and brighter than ever at Rakuten, with a dynamic slate of employee events, special initiatives and opportunities for education. Below are some of the exciting Pride Month 2024 highlights from across the Rakuten Group. Tokyo Rainbow Pride 2024: A celebration in technicolor The team brought back their popular photo booth and showcased how the company’…
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Powering up rural Wakayama with e-commerce
Since 1997, Rakuten has pursued a mission to empower local businesses through e-commerce. This mission is ongoing; there remain many crucial industries that continue to operate offline and face a difficult path in an increasingly tech-driven market. The agricultural sector of Wakayama Prefecture in Japan’s south is one such industry. Recognizing a need for e-commerce expertise, Rakuten joine…
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Inclusive salons: Rakuten’s latest DEI project to reach out to customers
An inclusive environment benefits everyone, whether at school, in the workplace, or even at the salon. Diversity, equity and inclusion (DEI) initiatives have been a welcome addition to many corporate agendas in recent years, as companies like Rakuten aim to build workplaces in which all employees feel comfortable. Recently, Rakuten has taken these efforts a step further, extending DEI initiatives…
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Lights, camera, action! Rakuten TV’s eye-catching HQ takes center stage in Barcelona
Rakuten TV have found a picture perfect new home. Located in the heart of Barcelona, it is a perfect place for team collaboration where innovation meets sustainability, and where employees are the stars of the show. The office has been designed together with CBRE Design Collective under the concept of team collaboration. Rakuten TV’s new HQ is situated in the trendy 22 district of Barcelona,…
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