People & Culture
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Blog
Rakuten Kobo expands Kobo Plus in Asia, reinforcing commitment to readers worldwide
Rakuten Kobo is bringing its all-you-can-read Kobo Plus subscription service to Singapore and Malaysia, marking a major expansion in Asia and a significant step in its global mission to empower readers. The move, marked by a recent media event in Singapore, underscores the company’s commitment to providing accessible and affordable reading options worldwide. Rakuten Kobo’s vision unvei…
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Empower, Inspire and Act: Rakuten Celebrates International Women’s Day Worldwide
Rakuten’s dedication to inclusion extends far beyond a single day, and this past March, the company amplified its commitment through a series of global initiatives for International Women’s Day (IWD). With the aim to “Empower, Inspire and Act,” Rakuten offices worldwide dedicated the entire month to fostering meaningful conversations, amplifying voices and inspiring action…
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Tsundoku, obi collecting and autumn reading: Rakuten Books survey
‘Tis the season for getting cozy with a good book – at least according to the most recent survey by Rakuten Books, Rakuten’s online platform in Japan for physical entertainment. Over 10,000 users were quizzed about their habits, nearly 30% of whom revealed that they read every day, with another third reading at least weekly. Most prefer to sink into their books during relaxed weekend hours (…
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People & Culture
French shoppers embrace optimism and smart spending in 2024
With the festive season just around the corner, French shoppers are gearing up for Christmas with a renewed sense of optimism and a keen eye for strategic spending. The latest 2024 Christmas Barometer, conducted by IPSOS for Rakuten of 2,500 French people, reveals some significant shifts in consumer behavior compared to last year. French shoppers are not only more positive about their purchasing p…
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Rakuten named Gold Award winner by work with Pride for 8th Year: Recognizing commitment to LGBTQ+ inclusion
For the 8th consecutive year, Rakuten Group has been honored with the prestigious Gold Award from work with Pride, Japan’s leading benchmark for corporate LGBTQ+ inclusion. Announced on November 14, 2024, the achievement is more than just a recognition — it reflects Rakuten’s deep commitment to creating a workplace where diversity thrives, and every employee feels empowered to be their authentic s…
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Witch you were here: Rakuten employees haunt Halloween 2024
As the leaves turn color and the air gets crisp, Rakuten gears up for one of its most anticipated events of the year – Halloween! Our global offices once again came alive with spooky decorations and creative costumes this October, from eerie ghosts to beloved pop culture characters. At Rakuten, Halloween is not just about dressing up. It’s a fantastic opportunity for team bonding and to showcase R…
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People & Culture
Community Empowerment Season: How Rakuten employees are creating social impact
Rakuten is committed to driving positive change in society by empowering local communities through employee action. One initiative at the forefront of this effort is Community Empowerment Season, a new program launched this year that has already made significant strides in supporting communities around Japan. Rakuten Today sat down with Akiyo Hosokawa of the Social Impact Group, who shared some in…
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“Little Rakuten World” on display at Family Day 2024
Rakuten employees, family and friends couldn’t wait to go into the office on a Saturday earlier this month when the company held its annual Rakuten Family Day 2024 event in Tokyo. Under the theme of “Little Rakuten World,” the event gave attendees a taste of Rakuten’s diverse ecosystem, employee clubs, sustainability initiatives, unique culture and more. Celebrating diversity, connecting cultures…
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The power of the past: How history informs better decision making
In the late 18th century, the Industrial Revolution, powered by the steam engine, transformed the British Isles, leading to the emergence of highly successful global companies that capitalized on the transformative technologies sweeping the country. Fast forward to today, and companies around the world are grappling with generative AI and its similarly groundbreaking potential. In these times of g…
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