e-commerce

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The Priceless Value of Quality

Mickey addressing thousands of merchants at the Tokyo Spring Conference In 2016, Rakuten will enter our 20th year. We’ve come a long way since we started wi...

Digital Marketing Signposts

As marketers navigate a complex digital world, where increasingly savvy consumers expect advertising to align with content seamlessly and add value to their liv...
vision2020image

Vision 2020: Rakuten

As Rakuten recently announced financial results for 2015, we also launched Vision 2020, a new mid-term strategy map for the future. Let me set out the key point...
Senior couple with their surfboard

The Rise of the Silver Surfers

Millennials are often the only target for e-commerce retailers and the stereotype of the older Internet user is far from flattering. After all, Millennials - in...
Regifting

How do you feel about regifting?

Happy Thanksgiving (and football day) to our friends and family in the US of A! We hope the day is filled with food, laughter and joy and that you have the fort...