Mickey

The Davis Cup invokes passion and unity among communities in a way that is truly special. I’m excited that Rakuten is part of this new adventure.

Optimism and the Davis Cup

This year in June, Rakuten announced a bold new partnership with the World Cup of Tennis, stepping into the role of Global Innovation and Entertainment Partner...
Speed is important, not just because it gets you out in front early, but also because it generates momentum for your project.

How to navigate the business world at speed

In the early days of the internet, success was all about first-mover advantage — and speed was a part of that thinking. In fact, that need for speed was the ge...
A successful company is one that has shikumi, or strong strong frameworks for execution that can be applied to all manner of initiatives.

Shikumi: The power of frameworks

The best companies are not powered by their products and services alone. A successful company is one that has strong frameworks ⁠— structures and consistent pr...
I believe in the potential of technology to boost economic growth and improve our lives in real, tangible ways. Forget fear. Embrace optimism.

Why choose optimism

These days, there is much discussion about the rise of AI and machine learning, the use of data and the influence of technology on our daily lives. Like any to...
Despite the many important choices any CEO makes each day, it’s rare that they spend the time to actually reflect on the way they make decisions.

How to make decisions like a CEO

I like to think of myself as a founder and entrepreneur. But my job is also to be the CEO of Rakuten. And perhaps my greatest responsibility as CEO is to make ...
A simple concept may work well for a time, but it may act as a hurdle to future innovation and evolution. Unchecked, simplicity can become a trap.

Simplicity: It’s Complicated

Many experts argue the case for business simplicity. A simple product or service is appealing to customers, popular with investors and can be cost effective to...